Healthcare Marketing & Patient Engagement Platforms

Healthcare marketing agencies and patient engagement platforms provide services such as patient outreach, appointment reminders, marketing campaigns, CRM systems, and communication tools for healthcare providers.

Because these organizations often process patient data, they may handle Protected Health Information (PHI) and must maintain strong privacy and security practices.

Common GRC Challenges

  • Determining when HIPAA applies to marketing platforms
  • Protecting patient communication data
  • Managing third-party integrations and data sharing
  • Meeting healthcare provider vendor security requirements
  • Implementing data governance and privacy policies

How Fractional GRC Advisory Helps

Fractional GRC services help patient engagement companies:

  • Establish HIPAA-compliant communication practices
  • Implement data governance and privacy frameworks
  • Develop security policies and risk management programs
  • Prepare for healthcare vendor security assessments

Contact Walters GRC Advisory or set up a discovery call to see how we can help resolve your GRC challenges.